Your inbox should feel like a conversation with friends
Group photo taken by Hannah @hannershannahphoto
Grab your lavender chai latte, we've got emails to write
Email Marketing
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Brand Messaging
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Sales + Email Copy
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Email Marketing • Brand Messaging • Sales + Email Copy •
Email strategist for personality-driven women founders.
They call me to turn email lists into email communities and build a strategy that evolves with their brand's BIG vision.
Here’s the key to email marketing:
Most email strategies are built backwards.
As if chasing metrics like groupies at a Queen Herby concert.
Don't get me wrong, metrics matter.
But somewhere between the open rates and the click-throughs, brands forget their soul.
(Not when you're with me, of course 💅)
Because those metrics ARE the afterglow of a community-first email strategy. You see, the real CEO-moving work is building an email community that gives a FRICK about what you're sending.
That’s when YOUR personality is the foundation and your subscribers feel like friends... the results follow.
Trusted by…
1:1 Email Opt-In Experience Intensive
Opt-In Gut Check
Get my eyes on your opt-in page and first welcome email, reviewed, assessed, and delivered back to you with my unfiltered first impressions. With what's landing, and what's missing.
Perfect for the founder who's curious what it feels like to land on your list + ensure nothing is overlooked.
What's included:
First-impression audit of your opt-in page + online presence
Review of your sign-up flow and any friction points
Assessment of your first welcome email
Unfiltered written feedback on what's landing and what's leaking
Video walkthrough + written summary.
Delivered within 5-7 business days, Tuesday through Friday.
Investment: $500 USD
1:1 Email Marketing
Strategy + Accountability
Inbox Afterglow
A monthly email strategy partnership for the founder who's done winging it. Say goodbye to brain farts and hello to your inbox ride-or-die. AKA a sidekick as invested in your community as you are!
Perfect for the personality-driven founder who knows email matters and wants a strategy that evolves with her brand vision.
What’s included:
Monthly strategy call, evolving strategy plan, Voxer access, email copy feedback.
Starting investment: $1,000/mo USD for 3+ months
Done-For-You Email Campaign Strategy
Launch Soirée
A strategy-first email roadmap designed to align with your offer, energy, audience, and your business goals. So your email campaign is intentional, on-brand, and stress-free,
Perfect for the founder who wants a bird's-eye view of what to send, when, and why before launch mode kicks in, while she feels as good as the offer she's selling.
Available in two ways: Strategy only, or full strategy and copy execution.
Starting investment: $1,500 USD
Best booked at least 3-6 months in advance.
Done-For-You Welcome Sequence
Welcome Soirée
A strategy-led welcome sequence written entirely in your voice.
Be the Pink Pony Club–level welcoming host and help your community feel at home from day one while you set expectations, build trust, and guide them toward what’s next.
Perfect for the founder who's ready to make a lasting first impression on autopilot.
Starting investment: $2,500 USD
Limited spots per quarter.
Ongoing Email Marketing Support
VIP Follow-Through
For returning clients and dream women founders ready for full, ongoing email marketing support.
If you feel like we're meant to work together long-term without the one-time fling, reach out and let's chit-chat.
Want to Know What Clients Really Think?
They’re Obsessed with My Brain (and Vibe)!
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![A woman with curly blonde hair smiling and wearing a pink top, a black leather jacket, and a pink beaded necklace.]()
“She helped us sell out our inaugural TEDx event.”
From the moment Isabelle joined the TEDxSammamish Women team, everything around email and ticketing finally felt clear and under control.
She stepped in, ramped up quickly, and led the work that directly enabled us to sell out our inaugural event.
She took something that felt overwhelming and made the entire process smooth and doable. I’m deeply grateful for her blend of strategy, empathy, and “let’s make this easier” energy.
Jennifer Copper | TEDxSammamish Women Organizer and Founder of InWorthy -
![Marisa Corcoran, copy mentor and creator of The Copy Chat, wearing a white fur coat with her left hand resting on her head, next to a silver microphone.]()
“With Isabelle, I felt like I had a teammate I could actually trust.”
Heck yes, working with Isabelle was one of those epic experiences.
I don’t usually outsource, but with her, I could finally relax knowing she really got me. She’s creative, strategic, and so on point that I felt like I had a teammate I could actually trust. Isabelle helped take writing the summary emails off my plate, making running the community easy, organized, and fun.
By the end, my emails were more engaging and connected to my community. I couldn’t have asked for a better partner to make things happen.
Marisa Corcoran | Copy Mentor and Creator of The Copy Chat -
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“She can capture your voice in her writing”
Isabelle is incredibly thorough and detail-oriented, taking the time to truly understand you and your audience. Her dedication ensures she can capture your voice in her writing.
Danielle Wiebe | Business Collaboration Strategist
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![A smiling woman with blonde hair, wearing a white shirt, standing in front of a colorful abstract background.]()
"Kickstarted my energy & confidence to restart my email list"
From the moment I met Isabelle, I knew I HAD to book a strategy call.
Her energy and reassurance gave me the confidence to restart my email list after a long break. Now, I’m finally focusing on MY list instead of just my clients' projects. Isabelle is the teammate you need by your side!
Claire Raphael | Marketing Strategist -
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“…hits all of the points we need for SEO“
I’m extremely confident in every piece of content I send to my clients!
Isabelle is so on board with the quality of her writing that it always hits all of the points we need for SEO. Her expertise and passion shine through in every piece she crafts with a human touch, and I’m grateful to have her on my team.
I could sing Isabelle’s praises forever.
Lauren Litt | CEO, Lil Shameless Plug
This Is for You If...
You've built a community you're mind-drooling proud of and your emails should reflect that, but they don't yet
You want emails that feel obvs you, fun, and on-brand without it feeling like a chore
You're done with copy-paste strategies, AI yes-man slop, and ready for something built around your personality and vision
You crave an email partner who's as invested (+ healthy obsessed) in your brand as you are and won't sugar marmalade coat it when something needs fixing
You understand email marketing is a long-term game, because this isn't a fast food joint. No Deluxe Quarter Pounder With Cheese or Happy Meals with a free toy here.
If you’re nodding along, let’s make your vision a reality.
Email Marketing
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Brand Messaging
•
Sales + Email Copy
•
Email Marketing • Brand Messaging • Sales + Email Copy •
Ready to turn your email list into a community your subscribers actually look forward to hearing from?
Before your lavender chai latte gets to room-temperature, let's get to work.
Browse the offers above and find your fit, or if you already know Inbox Afterglow is calling your name, apply below.
Not sure where to start? The Opt-In Gut Check is always a great first sip.
Background photo taken by Hannah @hannershannahphoto